Do you know which online bookmakers are the most popular worldwide? Check it out and follow the traffic.
The most popular sportsbook sites collect the most traffic and, of course, revenue. For affiliates, knowing which bookies are popular among punters is valuable information for determining the business direction.
In this article, we list the most popular sportsbook sites. Also, we kick in two special tips for gaming affiliates so that they can boost their revenue.
According to the iGB Affiliate Magazin, the top sites for betting enthusiasts are the following:
| Provider | Games | Domain |
| bet365 | sportsbook, bingo, esports, casino, live dealer, poker | bet365.com |
| Caliente Sports | sportsbook, casino, esports, live dealer | sports.caliente.mx |
| Nesine | sportsbook, lottery | nesine.com |
| Sportingbet UK | sportsbook, casino, esports, live dealer, virtuals | sportingbet.com |
| Betway | sportsbook, poker, casino, esports, live dealer, virtuals | betway.com |
Among the top 5 online betting destinations are three sportsbook giants: bet365, Caliente Sports, and Nesine. Undisputedly, among those, bet365 is way ahead of its competition. According to the bet365 latest annual report, the company made £2.98b betting and gaming revenue, up 10% from the previous year.
Bet365 did reveal that its active customer ranks shot up 23% year-on-year, and those customers wagered nearly £64.5b in fiscal 2018-19, up 22.7% from the previous year.
Do you still wonder why the bet365 CEO and co-owner Denise Coates paid herself $423 million, the highest pay package in the United Kingdom in 2019?
Are you still surprised that sports content creators are among the most sought people in the sports industry?
There is no doubt that content plays a major role in today’s overall media and marketing mix, but without investing in the right creators of said content, it can get lost in the never-ending cycle of pop culture memes.
Adam White, Front Office Sports
If you are a sports blogger with exciting content on sports, you attract interesting traffic for sportsbooks. It should be easy to push some affiliate links and observe your readers’ behavior. If they are likely to click the bet365, Caliente, or Nesine links, you can create a solid affiliate commission.
The second category that can push affiliate links for sportsbook is betting tipsters. With a combination of insiders tip and an attractive bonus deal, tipsters can successfully convert their group members and followers to punters. Once their members deposit to sportsbook, affiliates can cash in a revenue share on the deposited amount.
Sportbook affiliates like to stick to a reliable bookmaker, and the majority of punters are heavily excited about bet365. No wonder that they have been keeping the number one gaming site position for years now. Bet365 remains the market leader because it keeps on delivering an outstanding betting experience.
Bet365 is almost untouchable concerning the diversity of sports, odds, and range of markets in general.
But the real secret in creating the most out of the gaming affiliate business is to generate two revenue streams. You want to earn from the sportsbook affiliate link and the deposit methods. Therefore, it is worth knowing which deposit methods are the most popular with sportsbook sites.
In recent years, digital wallets have made a breakthrough in gaming; for three reasons. Ewallets are a deposit method not directly linked to a player’s bank account, enabling a level of discretion. Second, ewallets have proved a reliable deposit method, delivering faster than a bank transfer. Punters make betting decisions based on tips or favorable odds, so they need to move fast. If the funds are not in their bookmaker’s account on time, then they are seriously hindered. And finally, having access to the winnings instantly is an obvious advantage.
Paysafe offers an affiliate program for both ewallets. If you are promoting Skrill or Neteller, you can earn a substantial amount of passive income.
For choosing an affiliate program, you have two good options. You either register at Paysafe Affiliate (Paysafe is the company behind Skrill and Neteller) or register as an affiliate with Paynura, an official partner for the Skrill NETELLER affiliate program.
The main advantages for opening an affiliate account at Paynura are:
Paynura is an affiliate platform with more than 300 affiliates, focusing on poker, casino, sportsbook, and digital wallets. All in one platform enables affiliates to create affiliate links for Skrill, NETELLER, bet365, 888, Coral, Americas Cardroom, Bwin, Betfair, and other gaming brands.
One of the Paynura affiliate network's distinct features is that affiliates don’t have to wait for their commission. At any time, they can request for cashout on their Skrill, Neteller, or Bitcoin account.
Tipsters, sports bloggers, forum managers, and influencers can turn their interest in sports into passive income.
Being smart about converting your followers into consumers can change an affiliate’s income completely. If your friends turn to you for betting advice, you can provide tips on events, favorable odds, and help them with an (affiliate) link to the platform you find most suitable for placing a bet.
Affiliate marketing is nothing else, but being supportive of your circles.
